Tuesday, January 3, 2012
Putting Two and Two Together (part 1)
Here are a few things to keep in mind when doing this:
1) Keep images to a minimum.
2) Use text on your website.
3) Avoid image maps.
Keeping images to a minimum helps clean up your website, giving it a more tidy appearance. Using CSS buttons instead of images actually helps load time. If you go into paint to make a button, a small JPEG file needs to be rendered on the screen, where you could have one line of code to say "background: #000;" instead. When you break down the load time of your website, you want it to run as efficiently as possible. I've been in locations trying to look for things on my phone, and the 3G sucked. It took forever for certain websites to load up, so you'll have to keep in mind that not everyone is running on high speed.
Using text on your website optimizes it for search engines. If you have a really cool image instead of a cool CSS button, then chances are it won't be found as often. It's better to have both. The image for its appeal, and the text and tags for it to be found by search engines.
Image maps are great, but they're getting outdated... An image map allows you to take one image, and partition it, or split it into separate links. This is a great shortcut. Instead of using two separate images, you can use one... But will that really optimize your website? Image maps aren't the best for search engines either. There are some times where you must use an image map, but if you can go without it, try to.
Stay tuned for part two!